Saturday, October 5, 2019

New product Research Paper Example | Topics and Well Written Essays - 1250 words

New product - Research Paper Example This pricing strategy allows the business to attract customers through using persuading the customers emotionally in terms of the pricing messages (Schlag & Schade, 2003). The business set the prices of their offerings at prices points that seem unusual which makes the customers feel that the prices offered are los. For instance, more consumers will go for the products with prices set at $29.99 rather than $30. This pricing strategy will attract the customers who usually look for value of the product. The preference of this method is due to the chance that if gives to the business allowing it to attract more customers without changing the content of the product. This pricing strategy allows the business to adjust pricing in favor of the customers with reference to variety of circumstances. The differential pricing may come in form of discounts coupons or rebates. The discounts will increase the number of customer since it attracts those who might not be able to afford the original price. The differential pricing serves as a form of incentive to the customer since it relieves them of the supposed high prices. This is a pricing strategy used by firms, which would like to sell different products in the same product range and at different prices points based on the features and benefits (Smith, 2012). It is suitable for the business since it would like to offer mobile grooming services that always come with multiple products. Mobile grooming is the primary while other product arises from this such as maintaining friendly environment for the pets. This strategy is suitable for Pyramid Solution business since it involves the firm being flexible in their prices (Smith, 2012). This pricing strategy allows the business to reduce the price of offering in the quest of attracting customers. It applies to almost all existing industries hence it will be suitable for the business. Road transport involves the use of the motorway network to transport goods to

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